Dove.

Project #ShowUs

70% of womxn still don’t see themselves represented in media and advertising. To change that, Dove launched Project #ShowUs — the world’s largest stock photo library created entirely by women and non-binary individuals showcasing them as they are, and not as others believe they should be. No digital distortion, no false narratives, no apologies. For every licensed image, 10% of the proceeds go towards supporting womxn photographers, helping the collection grow further every day.